INDEPENDENT INFLUENCER MARKETING AGENCY
Don’t just get seen. Get remembered.
We connect ambitious brands with the right creators — turning authentic stories into attention that means something.
CREATOR-LED. STRATEGY-BACKED. CULTURE-FIRST.
REAL PEOPLE. REAL CONNECTION.
Made for the feed. Built for your brand.
Authentic creator partnerships
Content people choose to watch
Clear campaign accountability
01 / WHAT WE DO
The right influence. From brief to impact.
01
Influencer partnerships
Find creators whose voice, audience and values fit your brand. We shape partnerships around relevance, not just follower counts.
CREATOR DISCOVERY / OUTREACH / COLLABORATIONS
02
Campaign strategy
Turn your objective into a focused creator brief, a platform plan and a launch built to reach the right people.
POSITIONING / CREATIVE BRIEFS / CAMPAIGN PLANNING
03
Creator-led content
Bring your brand into the conversation with social-first ideas, short-form storytelling and content that feels native.
UGC / SHORT-FORM VIDEO / BRAND STORYTELLING
04
Campaign management
Keep the moving parts aligned, from creator coordination and approvals to delivery and post-campaign learning.
COORDINATION / REPORTING / OPTIMISATION
02 / THE FARLING APPROACH
Influence is human. Your marketing should be, too.
People trust people, not another ad. We start with the audience, find the voices that belong in their world, and give those creators space to tell a story worth listening to.
Fit over fame
A relevant creator beats a random big name.
Stories over scripts
Brand clarity, without losing the creator’s voice.
Intent over noise
Every campaign starts with a clear objective.
03 / HOW WE WORK
A clear plan. A collaborative process.
01
Understand the brief
We align on your audience, goals, budget and what success should look like.
02
Build the right mix
We shape the strategy, shortlist creators and develop a story-led campaign plan.
03
Launch. Learn. Refine.
We coordinate delivery, review campaign signals and turn insights into your next move.
04 / THE PEOPLE BEHIND THE LAB
Independent minds. Shared ambition.
Farling Labs Media is led by Utkarsh Saxena and Chitransh Bhaskar — building a creator-first agency for brands that want a more human way to grow.
CB
Chitransh Bhaskar
CO-FOUNDER
GOOD QUESTIONS. CLEAR ANSWERS.
Before we start.
What kind of brands do you work with?
Our approach is built for brands looking to connect with people through creators. Share your category, audience and ambition, and we’ll explore the right fit.
Can you help with a single campaign?
Yes. Start with a focused campaign brief or discuss an ongoing creator partnership programme. The scope should follow your goals, not the other way around.
What should I include in my first message?
Tell us about your brand, your target audience, your campaign goal, an indicative budget and your ideal timeline. That gives us a useful place to start.
YOUR NEXT CHAPTER STARTS WITH A CONVERSATION.
Let’s make your brand part of the conversation.
Choose the brand or creator form below and tell us what you have in mind. Let’s build something together.
Brand and creator enquiries go directly to the Farling Labs Media team.
I’m a brand
Tell us about your next campaign.
I’m a creator
Let’s explore your next collaboration.